Last August, just two months after he became president of the United Auto Workers, Bob King drove upstate to a conference that the Center for Automotive Research was hosting in Traverse City, Michigan, and proposed to redefine the role that American unions play in the economy. "The 20th-century UAW joined with the companies in a mind-set that it was the company's job to worry about profits, and the union's job to worry about getting the workers their fair share," King said. "The 21st-century UAW embraces as our own the mission of producing the highest quality, best value products for our customers." King went on to renounce a laundry list of "20th century" practices ranging from bargaining "lengthy contracts" that "hindered flexibility" to the union's "failure to focus on the needs of consumers." Actually, as King, a student of both UAW and auto-industry history, is well aware, the UAW, under the leadership of the iconic Walter Reuther, did focus on the needs of consumers during the...